Privacy Policy

IRONSET is a UK-based sports performance brand currently in pre-launch development. Our flagship product, Chalk Spray, is the world's first aerosol gym chalk. We are operating this website at ironset.co.uk to gauge interest ahead of our product launch.

For the purposes of data protection law, IRONSET is the data controller responsible for your personal data.

You can contact us at: office@ironset.co.uk

When you sign up to our waitlist, we collect the following information:

• Your email address
• Your first name (if provided)
• The date and time of your sign-up
• Basic technical data such as your browser type and approximate location (via IP address) — this is collected automatically by our hosting provider

We do not collect payment information, identification documents, or any special category data.

We use your personal data solely for the following purposes:

• To send you a single notification when IRONSET Chalk Spray launches or becomes available for purchase
• To send you information about early access pricing or exclusive pre-launch offers, where you have indicated interest
• To understand demand for our product and improve our offering before launch

We will never use your data for automated decision-making, profiling, or any purpose other than those stated above without first obtaining your explicit consent.

Under UK GDPR, we rely on the following legal bases to process your personal data:

• Consent — by submitting your email address on our waitlist form, you are giving us explicit consent to contact you as described above. You may withdraw this consent at any time.
• Legitimate Interests — we have a legitimate interest in understanding demand for our product to inform business decisions before committing to manufacturing.

Your email address and name are stored securely using Mailchimp, a GDPR-compliant email marketing platform operated by Intuit Inc. Mailchimp stores data on servers located in the United States and is covered by appropriate data transfer safeguards.

We retain your data only for as long as necessary — specifically until either you unsubscribe, you request deletion, or 24 months have passed since your sign-up with no product launch, whichever comes first.

We do not sell, rent or trade your personal data to any third party.

We share your data only with the following service providers, and only to the extent necessary to operate our waitlist:

• Mailchimp (Intuit Inc.) — email storage and communication platform
• Netlify Inc. — website hosting (collects basic server logs)
• Meta Platforms Inc. — if you arrive at our site via a Meta advertisement, Meta may process data in accordance with their own privacy policy

All third-party providers are required to handle your data in compliance with applicable data protection laws.

Under UK GDPR, you have the following rights regarding your personal data:

• Right to access — you can request a copy of the data we hold about you
• Right to rectification — you can ask us to correct inaccurate data
• Right to erasure — you can ask us to delete your data at any time
• Right to withdraw consent — you can unsubscribe at any time using the link in any email we send you
• Right to object — you can object to processing based on legitimate interests
• Right to complain — you have the right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk

To exercise any of these rights, email us at office@ironset.co.uk and we will respond within 30 days.

Our website uses minimal technical cookies necessary for the site to function. We do not currently use advertising cookies or tracking pixels beyond what is required by our hosting provider. If this changes, we will update this policy and seek your consent where required.

We may update this Privacy Policy from time to time. When we do, we will update the date at the top of this page. We encourage you to review this policy periodically. Continued use of our website following any changes constitutes acceptance of the updated policy.

If you have any questions about this Privacy Policy or how we handle your data, please contact us:

Email: office@ironset.co.uk

Business: IRONSET, United Kingdom

For complaints about data handling, you may also contact the ICO at ico.org.uk or by calling 0303 123 1113.